Stride is a reflective running apparel company focused on improving safety for women who run in the early morning or at night.

As runners ourselves, we noticed a gap in the market: much of the existing visibility gear is functional but bulky, uncomfortable, or simply not something women feel excited to wear. We believe women shouldn’t have to choose between feeling safer and feeling confident.

Our first product is a reflective running vest designed specifically for female runners. It combines effective visibility with a flattering silhouette, comfortable performance, and elevated design.

Our goal is to create safety apparel that women genuinely feel confident and excited to wear so they can stand out and move freely.

RUN BOLD. STAY SEEN.